The Leap Day issue of the Cobbler called readers to action with this quote from 30 Rock: "Every four years you get a magical extra day! A day to do the things you ordinarily wouldn't do - to take chances!"
Then I discussed my own "leap" into web fiction and begged readers to sign up to read my forthcoming BLOOK.
I also introduced my first kindle book, let readers know about my free ebook, and announced a new blog about LOLs.
The featured 'stuff' was the "Sorry about your Uterus" card and the Relax t-shirt.
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